Baking some cinnamon cookies? Discard any ordinary cinnamon powder & switch to JRC’s DalChini Powder | दालचीनी पाउडर | Daal Chini Powder | Cinnamon Powder | దాల్చిన చెక్క పొడి & see the difference! The aroma wafting from the oven would drive your kids crazy for those cookies. Can also be used a variety of dishes like pulao & gravies. JRC is today a trusted name in the Spices Masalas Herbs Pickles & Dry Fruits business. However it was the vision & goodwill of its founder Late Shri Jagat Ram Sharma who perceived for the brighter tomorrow. The company was founded in 1948 by Late Shri Jagat Ram and Late Shri Tota Ram. Late Shri Jagat Ram was as much known for philanthropy as he was for his perseverance & principles. People still remember fondly the times when every afternoon he would sit outside his store with Chana (Bengal gram) & Gur (Jaggery) & dole out a fistful to every kid who would pass his shop by. Apart from his kindness his highly ethical business practices made him a revered name across the community. Such was his respect that the market later came to be known as "Tota Ram Bazaar“ after his shop's name. He lived by the motto; "Padam Hee Sarvatre Nirdheeyate" meaning Good Qualities leaves their footprints everywhere. ~95% repeat customers Certified : FSSAI IEC & ISO 22000:2005 JRC Spices / Masalas have been in the Spice Masala Herb Pickle & Dryfruit industry for last 7 decades. We also deal in best / high quality Seeds Candy Murabba Sweets & other related kitchen / grocery products. Great Quality backed by Shell Life: 1 year Size: 200 Grams 67 years of experience Fresh & Pure…Increase Taste & Aroma No artificial colors Trusted by Millions